|
MMC-MASS MEDIA COMMUNICATION
MMC 2000 Principles of Mass Communication
. . . . . 3(3,0,0)
Principles, issues, organizations and functions of film, radio,
television, print and other media of mass communication. Consideration
of current practices and recent developments and their implications for
the future direction of mass media. (General Studies course: SS/SOC)
MMC 3261C Computer Mediated Communication
. . . . . 3(1.5,1.5,0)
Examination of theoretical and practical issues emerging from the use
of the Internet as a communication medium. Focus is on the legal, social
and ethical problems arising from the use of computers in communication.
Students also acquire skills in creating content for the Web, and in
critical analysis of websites. Applications of the Internet for
advertising, public relations and journalism are discussed. Basic
familiarity with computer use and operating systems is required.
MMC 3601 Minorities and the Mass Media .
. . . . 3(3,0,0)
Concerns of mass media as they pertain to minority issues; review of
mass media portrayals of minorities; problems of minority access to mass
media; prospects for mass media and cultural diversity in the 21st
Century.
MMC 4103 Writing for Film-Television-Radio
. . . . . 3(3,0,0)
Study and practice of writing for the mass media: screenplays,
teleplays, radio and TV commercials, public affairs. Study of various
script formats, story board and other presentational material. (Gordon
Rule Course: Wrtg)
MMC 4201 The Constitution and the Press .
. . . . 3(3,0,0)
Concerns of the press as they pertain to prior restraint, libel,
privacy, testimonial privilege, access to information, obscenity and the
insurance of a fair trial. Extensive review of court decisions. Offered
concurrently with MMC 5206; graduate students will be assigned
additional work.
MMC 4262 Communication Technologies . . .
. . 3(3,0,0)
Examination of characteristics and capabilities of new and developing
communication technologies. Specifically, the study of radio, film and
television technologies, their growing interconnection with distribution
systems (satellite and cable), and other communication technologies
(telephone, computer, videocassette recorder, compact disc, laser disc,
etc.) presenting a multitude of communication experiences. Investigation
of the effects of technological change on systems and institutions,
their economic, social and cultural impact, and their implications for
public policy. Exploration of the emerging global communication,
professional challenges and career opportunities in the 21st Century.
Offered concurrently with MMC 5267; graduate students will be assigned
additional work. Senior status is required.
MMC 4300 Global Communication . . . . . 3(3,0,0)
Study of comparative mass media systems (telecommunication, film and
print media) and related problems and issues of culture, national
development, foreign policy, national sovereignty, regulation and
policy, information flow, propaganda, human rights and global trends in
telecommunication. Offered concurrently with MMC 5306; graduate students
will be assigned additional work. Senior standing is required.
MMC 4301 Mass Media and Society in Latin America
. . . . . 3(3,0,0)
Role of the mass media in Latin American countries' social, economic,
political and cultural development. Offered concurrently with MMC 5308;
graduate students will be assigned additional work.
MMC 5206 The Constitution and the Press .
. . . . 3(3,0,0)
Concerns of the press as they pertain to prior restraint, libel,
privacy, testimonial privilege, access to information, obscenity and the
insurance of a fair trial. Extensive review of court decisions. Offered
concurrently with MMC 4201; graduate students will be assigned
additional work.
MMC 5267 Communication Technologies . . .
. . 3(3,0,0)
Examination of characteristics and capabilities of new and developing
communication technologies. Specifically, the study of radio, film and
television technologies, their growing interconnection with distribution
systems (satellite and cable), and other communication technologies
(telephone, computer, videocassette recorder, compact disc, laser disc,
etc.) presenting a multitude of communication experiences. Investigation
of the effects of technological change on systems and institutions,
their economic, social and cultural impact, and their implications for
public policy. Exploration of the emerging global communication,
professional challenges and career opportunities in the 21st Century.
Additional research under the supervision of the instructor. Offered
concurrently with MMC 4262; graduate students will be assigned
additional work.
MMC 5306 Global Communication . . . . . 3(3,0,0)
Study of comparative mass media systems (telecommunication, film and
print media and related problems and issues of culture, national
development, foreign policy, national sovereignty, regulation and
policy, information flow, propaganda, human rights and global trends in
telecommunication. Offered concurrently with MMC 4300; graduate students
will be assigned additional work. Graduate standing is required.
MMC 5308 Mass Media and Society in Latin America
. . . . . 3(3,0,0)
Role of the mass media in Latin American countries' social, economic,
political and cultural development. Offered concurrently with MMC 4301;
graduate students will be assigned additional work.
MMC 6XXX Managing Media Organizations . .
. . . 3(3,0,0)
Philosophy, structure and planning of radio, television, print,
advertising, and public relations organizations. Analyzes functions in
media organizations including personnel, budgeting, sales, content and
related activities. Examines day-to-day operations of media outlets from
management perspective. Research assignments related to management
decisions.
MMC 6507 Film-Television Theory and Criticism
. . . . . 3(3,0,0)
Theories of film and television. The critical analysis of technique,
structure and visual style. Emphasis is on underlying principles, major
theorists, close examination of selected films and television programs
and criteria for evaluation.
MMC 6605 Social Impact of the Mass Media
. . . . . 3(3,0,0)
Theoretical underpinnings of mass communication research, content of
and audiences for mass media, the effects of media on children and
political processes and the role of the media in social change.
MMC 6616 Media, Culture and Society . . .
. . 3(3,0,0)
A study of mass media, popular culture and its impact on American
society.
|